About Safer Sips

Welcome to SaferSips, where we're committed to preventing underage drinking and raising awareness about its risks.

Our campaign is driven by a crucial question: Can early alcohol education lower teen drinking rates? Through extensive market research, we aim to define at-risk demographics and gather meaningful insights to shape our interventions. Drawing from reputable sources like PubMed and CDC data, we're building a foundation of knowledge to inform our strategies.

SaferSips employs a multi-channel marketing approach, leveraging platforms like Instagram, email marketing, and SEO to reach our target audience: teenagers and young adults ages 12-20. Our goal is to equip them with the knowledge and resources to make informed decisions about alcohol consumption and to seek help when needed.

Our interventions are diverse and engaging. From educational workshops and informational materials to online speaker sessions and peer education programs, we're fostering a community of support and guidance. Through our website and social media presence, we're providing accessible resources and facilitating meaningful conversations about underage drinking.

Ultimately, SaferSips is more than a campaign—it's a movement. Together, we can empower young people to make responsible choices and create a safer, healthier future. Join us in spreading the word and making a difference. Together, we can sip safer.